2 Ways To Generate More Leads For Any Home Based Business Opportunity

Generating leads for your home based business opportunity is the lifeblood of your business. It’s a fact that if you don’t have fresh leads to talk to on a daily basis, you aren’t going to make any sales and even though that’s true, many home based business owners struggle with this day in and day out. So, if you are not generating new, fresh prospects on a daily basis, then you need to pay close attention to the rest of this article.

2 Proven Ways To Generate Leads For Any Home Based Business Opportunity

1. Article Marketing - This is one of the oldest, yet most effective ways of driving traffic to a website. And we all know that the more traffic you get to your website, the more leads you are going to generate. Not only is article marketing easy to do and very effective, it’s also free. Yes, it does require some effort on your part, however, the amount of traffic and leads it will bring to your business will be well worth it.

Articles provide information on anything. When someone types something into the search engine, what are they looking for? Information! The Internet is used to find information and that is exactly what articles provide. If you are not using article marketing for your home based business opportunity, you are missing out on a lot of traffic and leads.

2. Video Marketing - This is another highly effective way to market your home based business opportunity online and it’s also free to do. This is very similar to article marketing, just with videos. And for those of you who are camera shy, don’t worry because slide show and power point presentations work and convert just as well as you sitting there talking. Record videos about your opportunity and anything related to it. Post them to as many video sharing sites as possible, including YouTube.

*Hot Tip – Here’s a way to combine these two forms of marketing for double the exposure with your articles. You can take your articles and turn them into videos that are just slide shows with you reading the article and you can submit that video. This is just a little tip to maximize your exposure.

There are several ways to generate leads for your home based business opportunity. Article marketing and video marketing have proven to be extremely effective and easy to do. On top of that they are free and I don’t know about you, but I would be all over a free lead generation technique.

Cut Your Taxes by 30 to 50% With a Home Based Business

You can cut your taxes 30-50% by starting and operating a home based business. There are major tax breaks available to people operating home based businesses.Congress has decided these breaks are necessary because home based businesses provide a safety net to Americans who might lose their jobs or face layoffs during these tough economic times.You are not dodging taxes or tricking the Internal Revenue Service.  You are taking advantage of legitimate means to minimize your tax liabilities.  The congress wants you to have this incentive because they believe home based businesses will be good for the economy.Your tax refund could grow by thousands of dollars through your home-based business. That should be enough to cover all your start up costs and leave you with 100% of what your home-based business earns.The qualifications are that you work 3-4 hours a week, keep good business records, and prove that you are attempting to be profitable.Having a home office for your business can allow you to substitute thousands of dollars of household expenses for tax-deductible business expenses.  As a home based businessperson, you have the following advantages, tax wise.o You can deduct household expenses such as mortgage interest, utilities, and home improvements.o You can get deductions for hiring your spouse and legal aged children to work for your business.o You can deduct automobile expenses if you use your car in some aspect of your business.  You can even put a small sign advertising your business on your car and write off gas and travel expenses every time you use it.o Deduct your vacation, if you distribute business cards where you are staying or make business contacts along the road.o Deduct meals with colleagues, even if they live with you.o You can deduct part of your phone bill, cell phone bill, and the bill from your Internet provider.o Any computer equipment like printers, monitors, routers, can be deducted as long as you are using the computer for business.o Office supply costs like pencils, pens, paper, and the furniture in your office space are deductible.This is a great opportunity for many Americans to cut their tax liability dramatically and have the security of knowing they have earning potential to fall back on if things were to go awry for them financially.The best part is that the federal government is offering these tax breaks in the hopes you will take advantage of them and start a home based business of your own. 

A Guide on Successful Product Creation and Internet Marketing

Product creation in Internet marketing is getting stiffer and stiffer nowadays owing to tough competition between Internet-based businesses. Putting up a new product requires plenty of brainpower and finances along with an ability to take risk. With that, even if you have the product well-set already, you have to position it strategically in the Internet landscape for others to notice. You should get the interest of Web users and turn them to actual customers. Aside from the usual physical products, many different products that thrive well on Internet marketing include E-books, membership sites, and video lectures.

The long and difficult process of product creation begins with ideas. They are easy to get – compared to the effort that comes with analyzing the market for that idea. Before the idea turns to a product, businesses often spend money, even amounting to millions of dollars, to ensure the success of the new product that emerges from an idea. Businesses undertake many types of market research and surveys before releasing their products to the public. Now, you may think that because your business is small, you can’t afford research or you don’t have to do research; you can and you should. The Internet allows you to disseminate materials needed for your market study to many people at once without your having to spend a cent.

It is a common maxim in business: Look at your destination first before mapping out your journey. So what are the goals you intend to accomplish with your product creation ventures? The everyday travails of your business may make you forget the end in sight. On the other hand, prepare to entertain new developments that come to your mind in your product creation. Your conception of a product may have started this way, but a few tweaks here and there along with some market research results and it ends up another way. Take it as the result of a creative process, not as a failure to reach your goal. After all, your product creation activities are intertwined with a long-term goal that you should strive to sustain at your utmost: profit generation. So if your less profitable initial idea evolves to a more profitable product, be thankful!

With your product made up already, start doing some aggressive Internet marketing. A product purchase typically comes after more than five times a customer is exposed to an informative call-to-buy message. Thus it is important to get the contact details, like the e-mail address, of potential customers who are on the brink of a sale. Use the results of your market research to determine the demographics to which you should concentrate your marketing efforts.

With consistent product creation, you can make an inventory of your products that you can market in due time. Just keep making products – the moment you succeed in making and marketing a product, customers are surely wanting more from you, so give it to them. Keep them on your side through constant product creation.